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Tradeshow Banner

Client

Scented Designs is a small business handcrafting clean-burning candles for retail, wholesale, and corporate gifting. They create branded candles customized to specific businesses large and small to use as client gifts, event swag, and more.

Challenge

They were attending a White Label Trade Show and they needed an eye-catching floor banner that would tell passers-by about their white label services. The banner needed to demonstrate the value their company would provide shoppers looking to sell white label products, making the process seem as easy as possible.

Solution

The banner header calls out the main benefit of partnering with Scented Designs for white label candles, a key part of which is "without the hassle of production." The 6 subsets of copy below provide all the basic details a wholesale customer will want to know upfront: what's the product, how it's white labeled, and anything 'bonus' setting SD apart from other manufacturers. The copy at the bottom summarizes how SD can serve the customer, once again hitting on the "hassle-free" concept that is the whole point of white label.

KATE DE PALMA

COPYWRITING

 

With years of experience as a business owner and with a passion for words that work, I don’t just write copy. I craft the messaging that sets you apart—words that connect, convert, and fuel your brand’s growth.

 

Tell me your vision, and I’ll help you turn it into strategic, high-impact copy that gets results. For entrepreneurs, brands, and businesses ready to stand out and sell smarter. Working with clients nationwide.

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